Skip to main content

/ Customer & Revenue /

Stop guessing. Start knowing what your market is doing.

AI that monitors competitors, tracks market signals and surfaces insights your marketing team can act on — before the opportunity closes.

The problem

Competitive intelligence is always a week too late

  • Competitive intelligence is manual and slow

    Tracking competitor moves, pricing changes and market signals requires hours of research that's already outdated by the time it's done.

  • Campaign decisions made on lagging data

    Marketing teams optimise based on last month's performance. By the time reports are ready, the moment has passed.

  • No connection between market signals and strategy

    Useful signals exist — in news, reviews, search trends and social data — but nobody has the bandwidth to synthesise them systematically.

  • Intelligence without activation

    Competitive insights sit in reports. Campaign teams cannot connect market signals to briefs, budgets or channel plans in time.

How it works

Spend and creative decisions grounded in what actually converted

Step 1

Unify performance

Paid, owned, and earned data are stitched into a consistent funnel and cohort view.

Step 2

Diagnose and recommend

The assistant highlights waste, audience overlap, and creative fatigue with next-test suggestions.

Step 3

Brief the team

Exports land in your planning tools so media, brand, and growth are not re-keying numbers.

Attribution models and windows respect how your org already reports ROI.

Stop guessing. Start knowing what your market is doing.

What's included

What you get when you run this with Thinkia

A governed layer across data, workflows, and handoffs—so teams ship safely and scale with metrics.

Competitor monitoring

Tracks competitor positioning, messaging changes, product launches and pricing signals automatically.

Market signal aggregation

Synthesises news, review platforms, search trends and social signals into actionable intelligence.

Campaign performance analysis

Real-time view of channel performance with AI-generated recommendations.

Audience intent detection

Identifies emerging demand signals before they appear in your own pipeline.

Trend briefings

Weekly AI-generated summaries of relevant market developments, formatted for the right audience.

Integration with marketing stack

Pushes intelligence into your CRM, marketing automation and planning tools.

Powered by Thinkia Synapse

Results

What changes when this runs in production

Results vary by market complexity, data source availability and existing marketing stack.

–70%

Reduction in hours spent on competitive and market monitoring

–50%

Faster response to market opportunities and competitive moves

Real-time

From monthly reporting to continuous performance tracking

How we work

From channel silos to intelligence your GTM teams share

Data stitch

Week 1–2

Ads, web, CRM, and revenue signals are mapped to journeys with consent and attribution rules.

Insight products

Week 3–5

Briefings, segments, and creative tests are packaged for marketing, sales, and leadership.

Campaign pilot

Week 6–9

One motion (e.g. ABM or lifecycle) runs on the new insight loop; ROI is compared to control.

Expand motions

Week 10+

More regions, products, and partners—same golden metrics and governance.

Stack complexity and cookie regimes change scope; we anchor on first-party data you control.

Get started

Ready to scope this for your context?

We start with a focused session—no commitment—to map constraints and a sensible path.