generative-ai-real-world-value-creation

Generative AI: From Hype to Real-World Value Creation

The rapid advancement of Generative Artificial Intelligence (GenAI) has sparked a heated debate: are we close to achieving Artificial General Intelligence (AGI), a system that mirrors human cognition? While the excitement is undeniable, the focus on AGI often overshadows a more…

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transformation-b2c-b2b-search-marketing-customer-experiences

Transforming B2C and B2B with Generative AI in Search, Marketing, and Customer Experiences

Generative Artificial Intelligence (GenAI) is no longer a futuristic fantasy but a powerful and practical technology ready to transform the business landscape in both Business-to-Consumer (B2C) and Business-to-Business (B2B) sectors. This technology, capable of creating original content ranging from text and…

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